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Rasoishop: Niche Omni-channel Retailing in Quality Kitchenware


Rasoishop: Niche Omni-channel Retailing in Quality Kitchenware

POSTED BY administrator on Mar 20 under Kitchenware

Rasoishop: Niche Omni-channel Retailing in Quality Kitchenware
News from Free press journal:

Today we speak to Maitreyi Jain (MJ) the Founder of Rasoishop and Anil Kumar Jain (AKJ) the Business Mentor of Rasoishop and her father. Rasoishop.com is a virtual kitchen mega mall and one stop destination for buying kitchenware online in India. Being exclusively a kitchen merchandise store, Rasoishop focuses on the three aspects: premium products, honest prices and free home delivery. Rasoishop offers complete integration of Internet, TV, Brick and Mortar, Phone and Print mediums to the consumer.

Q: How did this venture start and what was your association with it?

MJ: My dad is a first generation entrepreneur. He has been the Softel brand owner and we have been into manufacturing for the past twenty years. I was studying in Bangalore, which was already buzzing about e-commerce and when I finished my CA, I was not willing to do a 9 to 5 job. So when I came in, we thought, why not start an e-commerce platform for our business venture? E-commerce is the next step for any traditional business to go forward. Our aim was to become an overall megastore for all the branded kitchen equipment players – to become the face of the kitchen in India. That was the idea because there are so many things that go into the kitchenware category, not only appliances but cookware, bakeware, et all</…………… continues on Free press journal

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2015 Market Research Report on Global Stainless Steel Kitchenware Industry is a new market research publication announced by Reportstack. This report is a professional and deep research report in this field.

For overview analysis, the report introduces Stainless Steel Kitchenware basic information including definition, classification, application, industry chain structure, industry overview, policy analysis, and news analysis, etc.

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